BlackBerry CEO John Chen at some point of the Code cell convention on Thursday hinted that thebusiness enterprise may shutter its cell handset commercial enterprise if it remains non-profitable nextyear.
The CEO of the Canadian phone maker said the organization aims to sell 5 million smartphones in a 12 months to obtain profitability, pronounced The Verge.
Chen at the Code cell conference stated that BlackBerry Priv, company‘s first Android smartphone, mightimprove the business enterprise‘s handset enterprise. The Android-powered Priv besides presentingextra apps to customers could also be delivering privacy and security to users‘ content material,something which Chen thinks is the important thing advertising mantra to attract customers. “We needto convey the BlackBerry safety knowhow to Android,” he delivered. “The marketplace desires privatenessand security, and they also need apps.” Samsung Knox is currently the nearest competitor to Blackberry’ssecurity solutions, said Chen said Engadget.
He but said that BB10 could nonetheless be an vital part of the BlackBerry ecosystem as it’s far extracomfortable than the safety answers the corporation is offering on Android-based totally Priv. similarly, to bring Priv in fingers of greater users, BlackBerry would also be supplying the slider phone in serviceshops within the US. at the same time as 5 million unit income might be a big deal for the Canadianphone maker, it’s miles just a small fraction of what giants which include Samsung and Apple sell.
Chen confirmed-off BlackBerry Priv on the occasion and stated the tool might go on sale later this 12 months. On asking if the corporation‘s audience is the enterprise customers or the general customers, Chen stated “i am constructing a software commercial enterprise that makes a speciality of endpointsecurity. My target audience goes past simply business enterprise.” The enterprise final month posteda larger-than-predicted 2nd–quarter loss. The Waterloo, Ontario-based business enterprise final monthintroduced its acquisition of proper generation for $425 million (kind of Rs. 2,809 crores). The deal isanticipated to carry some new clients to BlackBerry for its enterprise services.
down load the gadgets 360 app for Android and iOS to stay updated with the state-of-the-art tech news, product critiques, and exceptional offers on the famous mobiles.
Tags: Android, BlackBerry, BlackBerry Priv, enterprise, Handset business, Mobiles, Priv, Smartphones
